The Indie Beauty Boom is Growing Faster than Ever

The Indie Beauty Boom is Growing Faster than Ever

Top favorite 12 Indie Beauty brands to try!

The Indie Beauty Expo (IBE) founded by Jillian Wright, was spectacular event last week! It’s without a doubt that the indie beauty explosion is growing super fast, as more and more beauty connoisseurs prefer certain indie beauty products for the quality, innovation and specific beauty and skincare needs. In fact, many people prefer foreign brands for the same reason.  Many top major retailers such as Sephora and Ulta Beauty want to find the next hot indie brands such as these that started out as a small indie brand and are now flying off the shelves: amika, Arrojo, blo blow dry bar, IT Cosmetics, Juice Beauty, GLAMGLOW, KORRES, Little Barn Apothecary, NUDESTIX, skyn ICELAND, Supergoop!, S.W. Basics, Urban Decay.

There were more than 220 exhibiting brands, that showcased their latest and greatest beauty must-haves, such as: virgin coconut oil-infused hair care and skincare, emoji sheet masks, anti-aging eye patches, organic skincare and fragrances. Below are just twelve of the top-favorite Indie Beauty discoveries from IBE that are a must-try!

  • BLUH ALCHEMY Multi C Serum and Eye Oil Serum are made from the cleanest, organic, wild harvested, natural, bioactive, nutrient dense and cruelty free ingredients.
  • Chalet Cosmetics Organic Coconut Night Cream and Pink Lemonade Natural Deodorant, by an indie brand that boasts of the best anti aging natural skincare and beauty products. All products are safe, cruelty-free, paraben-free, and environmentally friendly.
  • Cult51 London Immediate Effect Serum and Instant Effects Instant Eye Lift for younger, brighter and firmer skin from the first application.
  • I AM Organic Natural Skincare Body Oil and Sugar Scrub help slow down aging skin and improve skin rejuvenation.
  • Lauren B Beauty Nail Polish boasts of staying on chip-free and glossy for at least two weeks.
  • Olio di Alessandro Organic Skincare offers skincare for body, face and hair from Italian artisan traditions.
  • Pathology Poshpeel Pedicure gently exfoliates and resurfaces feet, and Flashpatch Restoring Night Eye Gels with Retinol, Peptides and Cedrus atlantica bark to help smooth out fine lines, brightens skin and reduces dark circules.
  • PRODjin System for Natural Hair Growth with Plant Extracts to stimulate a healthy scalp and promote thicker hair and regrowth.
  • Reshma Beauty Coconut Nourishing Hydrating Sulfate Free Shampoo and Smoothing De-Tangling Conditioner
  • Source Vital Apothecary Natural Skin and Body Aromatherapy offers natural deodorant, face cleansers, pure essential oils and bath oils that are all natural, safe and effective for the skin, body, mind and spirit.
  • thesis Beauty Organic Eye Serum and Organic Face Serum boasts of truly pure and premium certified organic ingredients.


In addition to Lifestyle411, Bevs Lim also contributes to Thrive Global and Huffington Post

Published by Lifestyle411

Thanks for visiting my blog: I'm currently a lifestyle contributor for Thrive Global and Huffington Post, and my stories can also be found at and -- I'm a super mom/wife, great daughter & sister, cool aunt and awesome BFF. I stay organized, thanks to my smartphone, tablet, laptop and desktop. In addition to beauty, fashion, technology and traveling, I love arts & culture, food/wine, and indulge in very much needed "me" time whenever humanly possible! Dining out and cooking/entertaining family and friends throughout the year makes me happy. I'm addicted to shopping, so that I have everything to compliment my every mood. I enjoy a good jog, especially after a challenging work day so I can release endorphins. A great session on the treadmill or bike makes me smile from cheek to cheek, no matter how stressful of a day I had! When I'm home and after the family and pets are asleep, I pamper myself with a facial mask, hair treatment and lose myself in an aromatherapy bubble bath. It's like being on a dreamy spa getaway -- till the family wakes up and I have to feed the kids, the pets and walk the dogs... I just loving sharing new finds with all those who have the desire to discover the best of the best that life has to offer!

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